Pricing
Fully performance-based. No retainers unless you want one.
We built our pricing around one principle: we only win when you win. Choose the model that fits your stage.
Performance
Pay per meeting booked
Fully performance-based. No setup fees, no monthly retainers. You only pay when qualified meetings land on your calendar.
Best fit
You've done cold email before and have product-market fit. We build on top of what you've already started.
- Zero setup fees
- Zero monthly retainers
- Full campaign management
- Inbox and reply handling
- Meeting booking to your calendar
- Weekly performance reports
- Pay only for qualified meetings
Setup + Performance
Then pay per meeting booked
For agencies starting outbound from scratch. We build the entire system from the ground up - infrastructure, targeting, copy, everything - then run it on a performance basis.
Best fit
You have a proven offer but no outbound system in place yet. We handle the full build and launch.
- Full infrastructure build from scratch
- Domain acquisition and warm-up
- ICP research and lead list building
- Copywriting and sequence creation
- Campaign launch in 7 days
- Ongoing campaign management
- Pay per meeting after launch
Managed Retainer
Everything included
Full-service outbound on a flat monthly retainer. We run your cold email campaigns, manage replies, book meetings, and scale with Facebook ads - all included.
Best fit
Best for agencies that want predictable costs and a fully managed outbound engine running month over month.
- Full cold email infrastructure
- ICP targeting and lead lists
- Copywriting and A/B testing
- Campaign management and scaling
- Inbox and reply handling
- Meeting booking and reporting
- Facebook ads integration
How it works
Common questions about pricing
What counts as a “qualified meeting”?
A qualified meeting is a booked call with a prospect that matches your ICP criteria and has confirmed interest. We define the qualification criteria together before launch - no ambiguity, no surprises.
What's the difference between Performance and Setup + Performance?
Performance is for agencies that have already built cold email infrastructure or have active outbound in place. We take over and optimize what exists. Setup + Performance is for agencies starting from zero - we build the entire infrastructure, targeting, and campaign system from scratch before switching to performance billing.
Is there a minimum commitment?
We recommend a minimum 3-month engagement because outbound compounds over time - month 2 outperforms month 1, and month 3 outperforms month 2. But on the Performance plan, there's no long-term lock-in. You pay for results, period.
Can I switch plans later?
Yes. Many clients start with Setup + Performance and move to a pure Performance model once infrastructure is in place. We'll recommend the best path based on where you are today.
Ready to fix your pipeline
Your pipeline shouldn't depend on you having spare time.
Book a free 30-minute call. We'll map out what your calendar could look like 30 days from now - no pitch deck, no commitment.
Typically responds within 24 hours.